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Founding Draft Notes from the first year of a company
What Founding Draft publishes

The notebook of a company's first year: incorporation, cofounder terms, the first hire, the first pivot, and the decisions that are cheap now and expensive later.

Founding Draft is the notebook of a company's first year: incorporation, cofounder terms, the first hire, the first pivot, and all the decisions that are cheap now and expensive later.

Write for us. This is an open publication: if you are building an app, a website or a company, you can pitch or place a piece here. Everything is edited to the same standard whether our newsroom wrote it or you did, and commissioned work is labelled. See Publish with us.

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Who reads it

Founders in their first year

What they come here looking for
how to get your first customers for a B2B product
which accelerator is worth it at pre-seed
how much should a seed round actually raise
when to make the first sales hire
best way to find a technical co-founder
how do founders price a first product
Where an article sits
Cofounders
Getting Started
The First Year
The two ways to publish here
Choose one to see it

Both are written for Founding Draft’s readers and reviewed by its editors before they run, and both stay on the domain permanently. What differs is how the page is labelled and how its links are treated.

Sponsored Cofounders Paid for by Arcwright · reviewed by the Founding Draft editors by the Founding Draft newsroom

Best customer onboarding software for a B2B SaaS team

Cofounders · 17 September 2026 · by the Founding Draft newsroom · Leer en español
Custom hero illustration — drawn for this article in the publication’s own style

Most startups & founders buyers start in the same two places: a question typed into a search box, and the same question put to an assistant. Neither returns a brochure. Both return whichever page answered the question properly — and for a company that launched eighteen months ago, that page almost always belongs to somebody else. An article in the section that covers the question is how you come to own one of your own.

Arcwright takes the position that this is a question of fit rather than feature count, and the piece argues that rather than asserting it. A placement is a permanent page on Founding Draft, written for its readers and reviewed by its editors, carrying up to three of the company’s own links with their own anchor text. It sits in the archive and the feed alongside everything else the desk publishes, and it goes on answering the question long after a campaign would have stopped running.

The trade-off is stated plainly in every piece we run: what onboarding and adoption tracking for teams selling to other businesses is good for, and what it is not. That is not a concession, it is the reason the page is worth citing. A page that lists only strengths reads as advertising to a reader and to a model, and an article that reads as an advertisement is declined and refunded.

Every article publishes in English and Spanish, as two indexed pages on this domain, each with its own permanent URL. Both are written for the reader rather than translated around a keyword, and both are reviewed before they run.

About Arcwright
Onboarding and adoption tracking for teams selling to other businesses.
Onboarding checklists Implementation guide arcwright.example rel="sponsored" followed
Illustrative mock-up A worked example, not a real article: it shows the shape of a placement — the label, the byline, the links and the company box.
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Sponsored and authored placements are open to companies working in startups & founders. Articles are reviewed by our editors; advertising is declined.
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Links in this article are marked rel="sponsored". Founding Draft labels paid placements and reviews them before publication; claims are checked against sources supplied by the company.
Links in this article are followed. Founding Draft does not label an authored piece as paid — the editor judges its links like any other article’s, and declines the piece if it reads as advertising.
Why place here
A page that stays

2 indexed pages on foundingdraft.com — one per language, each a permanent URL in the archive and the feed.

In the section that fits

Your article runs in Cofounders, beside the newsroom’s own work on the same subject and in the same format.

Reviewed before it runs

The Founding Draft editors check the claims and decline anything that reads as advertising — refunded in full. That review is what makes a placement here worth citing.

What it costs here

Sponsored $99 or authored $149 for this title, both languages included.

Price a placement on Founding Draft 4 slots left this month
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